APPOINTMENT

The Access Group Appoints Saurabh Gupta as Head of Customer Success, APAC

The Access Group has appointed Saurabh Gupta as Head of Customer Success for the Asia-Pacific (APAC) region. Based in Mumbai, he will lead the end-to-end customer success function across the region.

Gupta brings over two decades of experience in customer success and post-sales leadership, with a track record of building and scaling customer-focused organisations across global technology companies.

Prior to joining The Access Group, he was associated with BrowserStack, where he led global Customer Success, Support, Renewals, and Channel Programs across the US, Europe, and APAC. In this role, he focused on improving customer experience, operational efficiency, and scalable growth through data-driven engagement models.

Earlier, he spent several years at Salesforce, where he contributed to building and expanding the customer success organisation in India across SMB, mid-market, and enterprise segments, supporting customer growth, retention, and post-sales operations.

In his new role, Gupta will oversee Professional Services, Onboarding, Support, and Customer Success across APAC, aligning regional execution with the company’s global customer success strategy.

“Saurabh’s appointment is a powerful statement of our commitment to every hospitality business we serve across APAC. As our customer base continues to grow across the region, having a leader of Saurabh’s calibre leading Customer Success gives customers confidence that we are genuinely invested in their long-term success.

What he achieved at Salesforce and BrowserStack is extraordinary, but what excites me most is his belief that customer success is a growth engine, not just a support function. That mindset is exactly what our customers deserve and what will set The Access Group apart in this region,” said Louise Daley, Head of Hospitality APAC, The Access Group

Commenting on his appointment, Saurabh Gupta, said, “Joining The Access Group at such a pivotal moment in its APAC journey is a tremendous opportunity. Across the region, we already have a strong and growing base of hospitality businesses that trust us with some of their most critical technology, and I am excited to help strengthen those relationships further while also supporting the continued scaling of our hospitality Customer Success organisation globally.

My focus will be on ensuring every one of those customers feels the full benefit of being part of The Access Group family, not just through great technology, but through a customer success function that is proactive, knowledgeable, and genuinely invested in helping them grow. Customer success is not just about resolving issues, it is about helping customers achieve their goals and becoming a long-term partner in their success. That is exactly the kind of organisation I am here to help build.”

The appointment reflects The Access Group’s focus on strengthening customer success capabilities as hospitality and technology businesses across the region continue to adopt cloud-based and AI-driven solutions.

Through its portfolio, including STAAH, which serves over 30,000 properties globally, the company continues to support hospitality businesses with solutions spanning channel management, booking engines, revenue management, and reputation management.

This leadership addition also highlights the strategic importance of India as a hub for building customer success capabilities to support a growing and diverse customer base across the APAC region.