Mövenpick Launches 10th Edition of Kilo of Kindness
Mövenpick Hotels & Resorts has launched the 10th edition of its global charity initiative, Kilo of Kindness, which will run from October 13 to November 14, 2025. More than 70 Mövenpick hotels and resorts in nearly 30 countries will partner with local charities, inviting guests, Heartists, and community members to donate food, clothing, school supplies, and other essential items.
Since its inception in 2015, Kilo of Kindness has collected over 100,000 kilos of donations and supported hundreds of NGOs worldwide. The initiative engages guests and Heartists to contribute to local communities, providing resources ranging from educational supplies to food and clothing.
Benoît Racle, Global Brand President, Premium, Accor, said: “Kilo of Kindness shows how shared efforts can benefit communities. Our focus is on creating meaningful impact through everyday acts of generosity.”
This year’s campaign aligns with World Kindness Week and highlights Mövenpick’s ongoing commitment to supporting local communities. Guests and residents are encouraged to participate by bringing donations—such as non-perishable food, clothing, books, toys, and school supplies—to the lobbies of participating Mövenpick hotels during the campaign period. All donations will be distributed to local charity partners.
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