IHG Expands in Vietnam: Crowne Plaza Danang

Crowne Plaza Danang

IHG Hotels & Resorts has signed a management agreement with Regis Bay Vietnam Investment Joint-Stock Company for the Crowne Plaza Danang City Centre hotel. The 283-key resort, set to open later this year, will assist in addressing the city's growing demand for meetings and events while also providing guests with various rooms and suites with views of the Danang landscape or Han River.

Rebranded from the existing Bay Capital Danang Hotel, this quick conversion adds to IHG’s growing portfolio of Crowne Plaza hotels in Vietnam, joining properties including Crowne Plaza Phu Quoc Starbay and Crowne Plaza Vinh Yen City Centre. In Southeast Asia and worldwide, the brand continues to deliver its signature blended travel experience, featuring spaces offering effortless flexibility and balance between work and life.

Chris Anklin, Senior Director, Development, South East Asia & Korea, IHG Hotels & Resorts said: “We are delighted to continue IHG’s growth in Vietnam by introducing Crowne Plaza Danang City Centre – our first project with Regis Bay Vietnam Investment Joint-Stock Company. Located in the heart of Danang, this outstanding hotel will cater to business and leisure guests by delivering exceptional experiences rooted in blended travel.

“This signing builds on the strong presence IHG has developed in Central Vietnam in recent years, including the successful opening of voco Ma Belle Danang. It’s the latest milestone for our business in the country and strengthens our offering in Central Vietnam by adding to our existing three hotels, featuring more than 1,000 rooms in total.

“There’s plenty more to come, too, as we double the size of our portfolio from 16 hotels to more than 40 in the next few years, introduce more brands and deliver more fantastic stay experiences for the region.”

As Central Vietnam's commercial centre and transport hub, Danang aims to become a market leader for business travel in the Asia-Pacific region, which is forecast to be worth about USD$800 billion by 2027.

Rui Xiang Chin, Board Chairman, Regis Bay Vietnam Investment Joint-Stock Company, said: “Thanks to its central location, ease of access and world-class facilities, we’re confident Crowne Plaza Danang City Centre will quickly become a hotel of choice for business and leisure travellers. Having seen IHG’s success in Danang and its upcoming properties in Hoi An, we believe the company’s in-market solid experience, global systems, and enterprise will prove invaluable to driving performance and returns on this property.

“We look forward to working with IHG to make Crowne Plaza Danang City Centre a huge success when it opens later this year – the first chapter of what we’re sure will be a long and prosperous long-term partnership.”

Danang, known as the ‘city of the sea’, is the fourth largest city in Vietnam. With its mountainous coastline and beaches, its calm, cool waters provide an idyllic setting for activities such as fishing, waterskiing, diving, and yachting.

A fifteen-minute drive from Da Nang International Airport, the 31-storey Crowne Plaza Danang City Centre is situated in Hai Chau district, within walking distance of Danang’s administrative centre, which comprises government and commercial offices. It is minutes away from Han Bridge, Dragon Bridge, and the Da Nang Cathedral and within 100 kilometres of UNESCO Heritage Sites at Hoi An, Hue, and My Son.

The hotel's facilities include an all-day restaurant, lobby lounge and bar, more than 500 square metres of meeting space, swimming pool, spa, and fitness centre.

Asia Pacific is the future home of over 90 Crowne Plaza hotels, including Crowne Plaza Bangkok Grand Sukhumvit and Crowne Plaza Bangkok Rama 9 in Southeast Asia. The brand is also expanding excitingly across Australasia, with four new Crowne Plaza hotels to open in the next six months, including Crowne Plaza Adelaide Mawson Lakes, Crowne Plaza Melbourne Carlton, Crowne Plaza Macquarie Park, and Crowne Plaza Shell Cove Marina.