Emirates Unveils Grand Slam-Themed A380 Livery Highlighting Tennis Sponsorships
Emirates has introduced a new Airbus A380 livery celebrating its long-standing association with tennis through its sponsorship of all four Grand Slam tournaments.
The airline sponsors the Australian Open, Roland-Garros, The Championships, Wimbledon, and the US Open, reinforcing its presence across the sport’s major events.
The new livery features a series of tennis-inspired design elements, with each Grand Slam logo placed within a tennis ball motif and displayed in tournament-linked colours. The design includes the Australian Open’s blue tones, Roland-Garros’ clay red, Wimbledon’s green and purple palette, and the US Open’s yellow and blue combination.
Emirates’ Grand Slam-themed aircraft is expected to operate on selected routes, including Houston and São Paulo. The livery will remain part of the airline’s fleet in the coming years, with the first aircraft featuring the design arriving in Melbourne to coincide with the start of the season’s opening Grand Slam tournament.
Emirates Expands Global Sports and Cultural Sponsorship Portfolio
Emirates maintains a broad sponsorship portfolio across international sports and cultural platforms. In tennis, the airline supports events on the ATP and WTA Tours, including the Dubai Duty Free Tennis Championships, and maintains partnerships with all four Grand Slam tournaments.
Beyond tennis, Emirates is involved in multiple sporting categories including horse racing through the Dubai World Cup and Team Godolphin; golf via the DP World Tour; cricket through major ICC events and the ICC Elite Panel of Umpires as well as Lancashire County Cricket Club; sailing with Emirates Team New Zealand, SailGP and Emirates Great Britain SailGP; basketball through partnerships including the NBA, Real Madrid and Beirut Basketball Club; cycling with UAE Team Emirates XRG; and Australian Rules Football with Collingwood FC.
The airline’s “fly better” branding also appears on the jerseys of football clubs, including Arsenal FC, Real Madrid CF, AC Milan, S.L. Benfica, and Olympique Lyonnais. Emirates is also a Platinum Partner to FC Bayern Munich’s first team and has served as title sponsor of The FA Cup for nearly a decade. In the UAE, the airline supports the Pro League and features on Al Ain FC’s training kit during the 2025/2026 season.
Leave a comment