APPOINTMENT
Fairmont and Raffles Jaipur have announced the appointment of Urvashi Jha as the new Cluster Marketing & Communications Manager.
Urvashi holds extensive global experience in luxury hospitality and brand communications, with expertise in digital strategy, market positioning, digital strategy, influencer partnerships, F&B promotions, content marketing, consumer engagement initiatives and integrated brand storytelling.
She has held key roles with renowned names including Hyatt, Hilton Worldwide, Schbang and Scriptwallah.
She has spearheaded several campaigns that have increased brand visibility, built guest engagement, and positioned properties for both business and leisure travellers.
On her appointment, Rajat Sethi, Cluster General Manager of Fairmont and Raffles Jaipur, said, “Urvashi’s appointment marks an important step in our journey to further strengthen the voice of Fairmont and Raffles Jaipur. Her ability to shape compelling narratives, her deep understanding of luxury positioning, and her forward-looking vision will add immense value as we continue to enhance the presence of both properties.”
Commenting on her new role, Urvashi said, “Fairmont and Raffles Jaipur represent the finest in timeless luxury and modern sophistication. It is an honour to join these iconic properties and to contribute by creating meaningful brand experiences that not only inspire but also connect with today’s discerning guests.”
A graduate of IHM Ahmedabad with an MBA in Marketing from IMT Business School, Dubai, Urvashi is currently pursuing her PhD in Marketing at Symbiosis, Pune, with a focus on Neuroscience Marketing.
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