Etihad Airways Rolls Out Branded Fares

Etihad Airways has introduced a new branded fare structure. This new structure will aim to offer more price points and smaller price gaps between brands, and will enable upsell opportunities to higher brands with flexible benefits.

New Update
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Etihad will continue to roll out branded fares

Etihad Airways has made a new announcement regarding the facilities it provides. The airline has stated that from September 11, 2024 onwards, Etihad Airways will continue to roll out branded fares for all markets. These new branded fares will allow more choice and flexibility for their guests.

Key Changes

The key changes mentioned in the new rollout are:

  • Additional pricing points to make comfort and deluxe brands more accessible
  • Introduction of the Basic brand
  • Private and Corporate fares will display additional price options
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The new structure aims to offer more price points between brands

Branded Fares

Etihad Airways has introduced a new branded fare structure. This new structure will aim to offer more price points and smaller price gaps between brands, and will enable upsell opportunities to higher brands with flexible benefits. In the new branded fares, if a flight has available seats in a specific booking class, the fare for the selected RBD may be available in all the brands. Guests will also be able to book 'E' class on 'Y Deluxe' brand if available, and surcharges will be applicable on all brands. The discount, however, will not change, no matter what the fare display will be based on the new branded fares structure. These fares can be booked through all Direct and Indirect channels.

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