APPOINTMENT

Novotel Hyderabad Convention Centre & HICC Appoint Malabika Das as Director of Sales

Novotel Hyderabad Convention Centre and Hyderabad International Convention Centre (HICC) have appointed Malabika Das as Director of Sales.

In her new role, Das will oversee the sales function for both properties, focusing on market engagement, business development, revenue generation, and supporting growth across segments including MICE, weddings, corporate, leisure, and social events.

Das brings over 16 years of experience in hospitality sales, business development, customer relationship management, and strategic planning. Prior to this, she served as Director of Celebrations at Hyatt Regency Dehradun Resort & Spa, where she was responsible for revenue planning, budgeting, and team leadership.

Her previous experience includes her role as Assistant Director of Sales at Novotel Kolkata Hotel & Residences, where she managed sales operations and client engagement. She has also held positions with ErevMax Pvt. Ltd., The Westin Hyderabad Mindspace, JW Marriott Kolkata, Hyatt Regency Kolkata, Creative Horti Farms, and ITC Sonar Kolkata, with exposure to corporate sales, group business, weddings, and account management.

Commenting on the appointment, Rubin Cherian, General Manager, Novotel Hyderabad Convention Centre & HICC, said, “We are delighted to welcome Malabika Das as Director of Sales at Novotel Hyderabad Convention Centre & HICC. Her extensive experience across hospitality sales, celebrations, corporate accounts, weddings, and revenue management makes her a valuable addition to our leadership team.

As our property continues to grow as a preferred destination for MICE, weddings, social celebrations, and lifestyle-led hospitality, Malabika’s strategic approach, market understanding, and strong relationship-building skills will play an important role in driving our next phase of commercial growth.”

Speaking about her new role, Malabika Das said, “I am excited to join Novotel Hyderabad Convention Centre & HICC, a property that holds a strong position in India’s hospitality and convention landscape. With its integrated hotel and convention centre offering, diverse event spaces, strong culinary capabilities, and established reputation across business, leisure, weddings, and MICE, the property presents immense opportunities for growth. I look forward to working closely with the team to build meaningful client relationships, create impactful business opportunities, and contribute to the continued success of the hotel and convention centre.”

The appointment is part of the property’s ongoing efforts to strengthen its leadership team and expand its presence across key hospitality segments.

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