Pantalones Tequila Joins Love Line Liquors on Princess Cruises

New Organic Tequila from Camila and Matthew McConaughey

Princess Cruises, known as “The Love Boat” and a popular oceangoing destination for romance and adventure, now offers Pantalones Organic Tequila, created by Camila and Matthew McConaughey. This award-winning tequila is non-pretentious, perfect, and clean.

Pantalones Organic Tequila is now featured in the cruise line’s “Love Line Premium Liquors” collection. This exclusive line of wine and spirits is created and curated by Princess’s celebrity creative partners to bring unique and indulgent experiences to the most iconic brand in cruising. Pantalones Organic Tequila is 100% premium organic tequila with 0% pretentiousness. It is smooth, flavorful, and great for sipping, shooting, or mixing up in a favourite Fancy Pants cocktail.

Three expressions of Pantalones Organic Tequila are now available at bars on ships throughout the fleet, including Blanco, Reposado and Añejo, and included in the beverage options available within Princess Plus and Princess Premier packages.

For those unable to reach the nearest bar or lounge, a mobile Pantalones Organic Margarita Cart will roam the decks, serving special drinks and creatively named cocktails. Guests can even use Princess’ exclusive OceanNow service for delivery to request the Pantalones Organic Margarita Cart be delivered to their location for a completely personalized mixing experience anywhere on the ship.

“Matthew and Camila embody the classic ‘Love Boat’ tale. They first met over margaritas and have since built a life together filled with romance, fun, family, and experiences,” said John Padgett, President of Princess Cruises. “Their outlook, energy, and dedication to creating a story-driven atmosphere with a lighthearted approach to enjoying life align perfectly with our onboard ambience of relaxation, adventure, love, and top-notch dining, drinks, and entertainment.”

Fresh and enjoyable cocktails crafted in partnership with the Pantalones Team and Princess Mixologist Rob Floyd include:

• Pants on Fire – Pantalones Organic Reposado Tequila, Fresh Lime Juice, Campari, Smoked Paprika Agave, garnished with a salt rim and Green Tabasco
• Sea Legs – Pantalones Organic Reposado Tequila, Luxardo, Fresh Lime Juice, Fresh Grapefruit Juice, Agave, topped with soda water
• Hot Pants – Pantalones Organic Blanco Tequila, Lime Juice, Pineapple Juice, Jalapeño Slices, Agave Nectar
• Fancy Pants Paloma – Pantalones Organic Reposado Tequila, Betty Buzz Grapefruit, Line Juice
• 24K Gold Margarita – A Princess favourite, now made with Pantalones Organic Reposado Tequila, Cointreau, Grand Marnier, and Margarita Mix, garnished with a salted rim

The brand’s unique “pants-free” attitude challenges the seriousness often linked to top-quality drinks. This is shown in a series of exclusive video ads that capture the lively spirit of both Pantalones and Princess. These videos will be displayed on the ship, adding fun to the Princess cruise experience.

McConaughey’s Pantalones Organic Tequila is part of the “Love Line Premium Liquors” collection, which includes Sláinte Irish Whiskey by Liev Schreiber, Voli 305 Vodka by Pitbull, Melarosa Sauvignon Blanc, Red Blend, and Cabernet Sauvignon by Jason Aldean, and Love Prosecco by Artist Romero Britto.