Hilton Accelerates Expansion Across Portugal with Three New Hotels

Hilton has announced plans to open three new hotels in Portugal in 2025 and 2026 under three brands – Canopy by Hilton, Tapestry Collection by Hilton and DoubleTree by Hilton – as part of the company’s plans to continue expanding its presence in the country.

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Patrick Fitzgibbon, senior vice president, development EMEA, Hilton said: “Last year tourist numbers soared to record highs in Portugal and with demand expected to continue, it’s an incredibly attractive hotel investment market. We’re thrilled to have signed three new properties across three of our world-class brands, further expanding our Portuguese portfolio of more than 20 hotels trading and in our pipeline. Standing strong as a popular destination known for its warm and inviting culture, beautiful landscapes and fantastic food and drink, we are proud to be further enhancing the range of options for travellers in Portugal.” 

Canopy by Hilton Vilamoura Marina

Following a franchise agreement with Arrow Global Group, Canopy by Hilton Vilamoura Marina will offer guests an elevated, boutique hotel experience that will showcase the absolute best of the locale. The 155-room property is located 500 metres from Praia da Vilamoura, in the heart of Marina Vilamoura. Amenities within the hotel include a restaurant and bar, Canopy Central, as well as a spa, outdoor pool and a fitness centre. The property is due to open in 2026 and guests can be assured that their experience will leave them feeling recharged.

Francisco Moser, CEO of Hospitality at Details Hospitality, Sports & Leisure (part of Arrow Global), said: “We’re thrilled to be announcing Canopy by Hilton Vilamoura Marina. The Algarve received more than five million visitors last year, and there continues to be significant demand for high quality accommodation in the region. Complimenting the nearby Hilton Vilamoura As Cascatas Golf Resort & Spa, the hotel will be an exciting new lifestyle option in this key tourist destination, providing a locally inspired and welcoming stay.”

Santo André Beach Hotel, Tapestry Collection by Hilton

Set to open in 2025, Santo André Beach Hotel, Tapestry Collection by Hilton will be the first Hilton property in the Santiago do Cacém region. With its unique beaches and beautiful landscapes, the location of this property makes it a perfect destination for guests to relax and connect with nature while enjoying the hotel’s vibrancy. This Tapestry Collection by Hilton property, signed as part of a franchise agreement with Mercan Properties Group, will have 44 guest rooms, a restaurant and bar, gym, and a rooftop pool with sea views. For those looking to embrace the natural beauty that the area has to offer, the hotel is located just 200 metres from the Santo Andre and Sancha Lagoons Natural Reserve and 500 metres from Santo André Beach.

DoubleTree by Hilton Lisbon Airport

Following a franchise agreement with Mercan Properties Group, DoubleTree by Hilton Lisbon Airport will consist of 199 guest rooms and 20 suites and is set to open its doors to guests in 2025. Located just a five-minute drive from one of Europe’s most dynamic airports, this DoubleTree by Hilton property will offer ultimate convenience for business and leisure travellers. Guests can look forward to enjoying the restaurant, bar and breakfast area throughout their stay, as well as ample facilities for meetings, incentives, conferences and events. Guests will also have access to a modern fitness room and a spacious outdoor area to help unwind and recharge. They can also indulge in the iconic, warm DoubleTree chocolate chip cookie that has become synonymous with the brand’s welcoming hospitality and commitment to delivering feel-good moments to guests from arrival and throughout their stay. 

Jordi Vilanova, president of Mercan Properties Portugal, said: “Having also recently announced the stunning Hilton Alvor, these signings mark the continued expansion of our portfolio with Hilton across Portugal, under multiple brands. Importantly, these projects will benefit the travellers visiting them and the communities in which they operate within. Indeed, we expect that these three properties will create approximately 325 jobs, providing a meaningful contribution to local employment and investment in Portugal.”

Guests of all Hilton properties can benefit from the award-winning Hilton Honors guest loyalty programme, allowing the nearly 190 million members who book directly with Hilton to earn Points for hotel stays and experiences.