IHG Hotels Launches Industry First Low Carbon Programme

IHG Hotels & Resorts has announced the launch of the industry first ‘Low Carbon Pioneers’ programme as their CEO calls for broader support from governments to accelerate positive change at scale

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By Sam
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The programme will extend to the entire network of the hotel conglomerate

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IHG Hotels & Resorts today announced the launch of its Low Carbon Pioneers programme, which brings together energy efficient hotels that have no fossil fuels combusted on-site* and are backed by renewable energy.

This group of low operational carbon hotels is the first community of its kind in the industry and will help IHG test, learn and share findings on sustainability measures. The ambition is to inspire other properties to join the programme and also help encourage wider adoption of carbon reduction practices across IHG’s estate.

Low Carbon

The Low Carbon Hotels

The first Low Carbon Pioneer hotels span different IHG brands and locations at these properties:

  • Holiday Inn Express Madrid Airport, Spain
  • Iberostar Waves Cristina, Spain
  • Kimpton BEM Budapest, Hungary

Each Low Carbon Pioneer hotel will feature sustainable solutions such as high-efficiency heat pumps for heating and hot water generation, as well as fully electric kitchens. Every property will also have an operational sustainability certification** recognised by the Global Sustainable Tourism Council, such as Green Key, or a sustainable building certification, such as LEED, BREEAM or EDGE. To track and measure their energy data, Low Carbon Pioneer hotels will use IHG’s Green Engage environmental platform.

Additional hotels will join the Low Carbon Pioneers programme across all regions and IHG is also developing a “low-carbon ready” group of hotels in preparation for when it becomes possible to fully back all energy with renewables in countries or districts where this is not currently available.

“We are excited to launch our Low Carbon Pioneers programme as another innovative way in which we’re meeting evolving guest expectations, helping our hotel owners future-proof their businesses and reducing carbon across our estate. This is an important next step in IHG’s sustainability journey but it remains one of many we must continue to take. Accelerating change at scale for both IHG and the wider industry also requires broader support from governments ranging from greater access to renewable energy and incentives for owners, to a reduction in the cost of technology that speeds up the industry’s transition to a greener, more resilient future, said Elie Maalouf, CEO of IHG Hotels & Resorts.

Elie
Elie Maalouf, CEO, IHG Hotels & Resorts

"IHG is committed to working with industry bodies and governments to help achieve this, alongside encouraging more owners to adopt carbon reduction practices and become Low Carbon Pioneers," he added.

Impact on Hotels

For IHG’s hotel owners, the Low Carbon Pioneers programme can play an important role in future-proofing their businesses as IHG tests, learns and shares findings it will also help encourage wider adoption of carbon reduction practices across IHG’s estate.

Guests seeking more sustainable stays will find hotels marketed as low carbon or low carbon ready across IHG’s booking channels to make it clear which ones are energy efficient, have no fossil fuels combusted on-site and are backed by renewable energy. With almost all IHG’s top global corporate accounts setting net-zero or carbon-neutral targets, these hotels will be attractive to corporate clients looking to meet their own sustainable travel commitments. Energy efficient, lower operational carbon hotels can also provide potential future benefits to owners, such as greater alignment with environmental regulatory changes and better access to green finance for new projects. Collectively we believe these benefits should lead to stronger property valuations in future.

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