The Department of Tourism, Government of Puducherry, organised a roadshow in Bengaluru on July 26, 2024, to promote the state as a premiere tourist destination in India.
Roadshow for Puducherry
The event highlighted Puducherry's scenic tourist spots and unique products, providing a platform for travel agents, tour operators, media personnel, and travel trade partners from Bengaluru to discover the state's diverse attractions. The roadshow showcased Puducherry's rich cultural heritage, tranquil beaches, delicious cuisine, and vibrant local art. Participants had networking opportunities and access to first-hand information on the latest tourism initiatives in the region.
Under the guidance of K. Lakshminarayanan, Tourism Minister, Puducherry, the Puducherry Tourism delegation was led by Dr. Jayanta Kumar Ray (IAS, Secretary of Tourism, Puducherry) and K. Muralidharan (Director of Tourism, Puducherry & managing director, Puducherry Tourism Development Corporation). Around 15 representatives from Puducherry Tourism were present to interact with attendees, share insights, and forge collaborations to enhance tourism experiences in Puducherry. The event aimed to strengthen ties with the travel industry in Karnataka and foster partnerships for mutual growth and development.
The roadshow was attended by the Travel Trade of Karnataka, key industry delegates, and media representatives. It was an enriching session to discover the charm and allure of Puducherry. The roadshow also had networking sessions, presentations, and cultural performances that showcased the destination and its hidden gems and opened up new avenues to showcase Pondicherry in a new light to the travel and trade community.
About Puducherry
One of India's eight Union Territories, Puducherry, popularly known as Pondicherry, is bordered by the southern state of Tamil Nadu. This former French colony offers the ideal fusion of elegant French buildings and traditional Indian aesthetics. Puducherry has lots to offer visitors, including French cuisine and beach activities. In addition to beach sports, the marine life of Puducherry offers scuba diving off the East Coast of the nation.