Family Bonding at Destination by Hyatt

Destination by Hyatt's "Roots to Reunion" program is available at participating resorts until April 2025. It offers tailored travel experiences for multigenerational families to reconnect and rekindle connections in various settings, from top ski destinations to relaxing beach getaways. This program complements the newly introduced brand campaign "Discover Differently."

Less Time Planning, More Family Adventures

Planning family trips can be challenging because it's hard to find options everyone will enjoy. The Destination by Hyatt brand has a program called "Roots to Reunion" to make this process easier. Each participating resort has a dedicated "Family Travel Expert" to help families connect with the destinations and experience them like locals. Families will receive curated itineraries highlighting unique adventures, including hidden gems, excursions, and great dining options. 

“We know today’s travellers seek immersive and bond-building opportunities that push them out of their comfort zones. Many travellers look to spend more time with their loved ones in unforgettable destinations. Still, the planning process can be overwhelming,” said Katie Johnson, Vice President and Global Brand Leader for Hyatt’s Independent Collection brands. “This insight was the spark behind the ‘Discover Differently’ brand campaign we launched this year and why we introduced the ‘Roots to Reunion’ program to address these potential challenges with what makes the hotels within the brand different: personalized guest experiences and enriching local offerings to help reignite familial connections.”

From Sandcastles to Snow Angels: Take Multigenerational Family Travel to the Next Level

The new “Roots to Reunion” program offers a range of personalized touches designed to help multigenerational families reconnect in unique ways for a limited time:

• Family Travel Expert: Reimagine multigenerational travel with a dedicated expert who will help families make the most of their stays so they can focus on the most essential thing—discovering and reconnecting differently.
• Curated Itineraries: Get inspired by customizable itineraries that capture the distinct essence of each destination for families to use during stays.
• Reunion Ready Kit: Borrow items at select properties to maximize family fun time, such as snowball makers at The Lodge at Spruce Peak or pickleball essentials at Hana-Maui Resort to enhance and complement the needs of guests of all ages.

Just in time for families planning holiday season and spring break travel, the program is now available at six Destination by Hyatt resorts globally, including:

• Everline Resort & Spa Lake Tahoe (California): A year-round hub for our outdoor activities in Olympic Valley, this family-friendly resort offers ski-in/ski-out access and boasts a championship golf course, cross-country ski and fly-fishing centres, ice-skating rink, heated swimming pools, water slide and scenic hiking and biking trails.
• Hana-Maui Resort (Hawaii): A secluded, luxury resort that offers families a beautiful place to unwind among the palms on Hawaii’s eastern coast, with proximity to renowned beaches, Bamboo Forests and waterfalls, and located along the famed Road to Hana.
• SCHLOSS Roxburghe (Scotland, United Kingdom): Nestled in the Scottish Borders, this countryside retreat surrounded by wildlife features self-catering cottages with living space for the whole family, a championship golf course, a sumptuous spa, and a range of outdoor activities like shooting, fishing, and archery.
• Suncadia Resort (Cle Elum, Washington): Set against more than 6,000 acres of forested mountain landscape, this picturesque Washington State resort offers activities for all ages, including 40+ miles of hiking and biking trails, three championship golf courses, Pacific Northwest wining & dining and world-class spa treatments. 
• The Lodge at Spruce Peak & Residences (Stowe, Vermont): Known as Stowe’s only ski-in/ski-out luxury lodging, this resort offers year-round seasonal recreation for the entire family, from alpine skiing and snowboarding to mountain biking and fly fishing, local museums and galleries, as well as a mountain golf course and mouthwatering farm-to-table fare from Stowe’s best farmers and growers.
• Wild Dunes Resort & Residences (Charleston, South Carolina): This 1,600-acre resort is the ideal getaway for families seeking luxury and an array of inspired amenities, including a full-service spa, low-country tasting experiences, kid’s nights out, and world-class golf courses.

Connect More Deeply to Places and People

The "Roots to Reunion" program is part of the new Destination by Hyatt brand campaign, encouraging travellers to "Discover Differently." Each hotel under this brand is unique and reflects its local destination. Curated for discovery, Destination by Hyatt hotels, resorts, and residences are meant to be a starting point for adventures, whether you're travelling with family, as a couple, or in a group. The new campaign materials are on various platforms, including YouTube and print publications.