Accor Strengthens Brand Portfolio in Japan with Pullman Tokyo Ginza

Accor has announced a signing to introduce its flagship premium brand, Pullman, to the heart of Tokyo’s upscale Ginza district. The signing of Pullman Tokyo Ginza further enhances Accor’s premium offerings in the country. The hotel is set to open in late 2027, offering a blend of design and experiences tailored to both business and leisure travellers.

Pullman Tokyo Ginza

Strategically located in one of Asia’s most sought-after shopping and lifestyle districts, Pullman Tokyo Ginza will serve as a prime destination for both domestic and international guests. The newly built hotel will feature 145 contemporary guestrooms, an all-day dining restaurant, a destination bar, a well-equipped gym, a Club Lounge, and a Lobby Lounge. This hotel is designed to cater to the needs of the modern bleisure traveller, offering flexible and innovative meeting, events, and business spaces that seamlessly blend productive workspaces with vibrant social areas.

Born in 1859, Pullman reimagined travel, finding the space in between work, life, leisure, well-being and social, allowing people to achieve more across all aspects of their lives. Today, Pullman Hotels & Resorts caters to a dynamic audience of driven and ambitious global visionaries, offering conscious experiences, eco-certified designs, and smart technology to deliver a purposeful, productive, and sustainable experience.

Statement

Garth Simmons, chief operating officer of Accor’s Premium, Midscale, and Economy Division in Asia, commented, “The signing of Pullman Tokyo Ginza reinforces Accor’s commitment to meeting the growing demand for premium accommodation in Japan. Its prime location, with high visibility and a constant influx of visitors from around the world, ensures that the hotel will establish itself as a key player in the Japanese hospitality market.”

Accor’s premium segment continues to see rapid growth in Japan, driven by renowned brands such as Pullman, Swissôtel, and Grand Mercure. The signing of Pullman Tokyo Ginza marks a strategic milestone in the Group’s expansion across Japan and Asia, accentuating the strong demand for Accor’s premium offerings. Currently, Accor, one of the leading international operators in Japan, operates 45 hotels with a total of 11,635 keys across nine brands in the luxury and lifestyle (L&L) and premium, midscale, and economy (PM&E) segments. The group also has a pipeline of four hotels scheduled to open by 2029.