IndiGo Launches Loyalty Programme 'IndiGo BluChip'

IndiGo has announced the launch of its much-awaited loyalty programme, IndiGo BluChip. As part of the next phase of its growth, IndiGo aims to "recognise and reward the most frequent flyers" through the new loyalty programme.

IndiGo BluChip

The programme will not only provide recognition for loyal flyers but also the fastest way for them to earn free flight on the IndiGo network. IndiGo customers who become members of the programme will be able to accumulate IndiGo BluChips on every IndiGo flight, based on their spend. Members will also enjoy enhanced travel experiences with exclusive benefits, as they effortlessly upgrade to higher loyalty tiers. The programme offers the highest rewards per spend on flights and ensures hassle-free redemption on every IndiGo flight up to the last seat available, 365 days of the year. Additionally, earned IndiGo BluChips never expire for active members.

Members will earn more IndiGo BluChips when booking directly on the IndiGo website and mobile app and review of tiers for upgrades will occur daily, as opposed to a fixed anniversary. Furthermore, five nominees can benefit from the IndiGo BluChips earned by a member and redeem them on IndiGo flights. The programme is designed on the concepts of 'easy to earn, easy to burn, real-time redemption, and lifetime validity' for active members. Early bird pre-registration was opened on August 5, 2024, with exciting benefits, ahead of the programme going live in September 2024.

Statement

Neetan Chopra, chief digital and information officer, IndiGo, said, “IndiGo continues to be dynamic and evolve with the changing needs and wants of our customers. I am absolutely delighted with the launch of IndiGo BluChip, our hassle-free, innovative and customer centric loyalty program. I warmly welcome all our customers aboard our loyalty program, carefully designed to make your journeys with IndiGo even more rewarding.”