Sleep with The Standard, Earn with World of Hyatt: Members Can Now Earn and Redeem at Participating The Standard and The StandardX Hotels

The Standard x World of Hyatt Collaboration

Hyatt Hotels Corporation has announced that World of Hyatt members are now invited to explore The Standard hotels, where experiences are anything but ordinary. Those acquainted with this iconic global brand recognize The Standard for its culture and experiences—featuring DJs, live music, art installations, and Fashion Week events that have created memorable moments for over 25 years. World of Hyatt members can now immerse themselves in The Standard’s unique essence and earn or redeem loyalty points while participating in The Standard and The StandardX hotels.

This milestone signifies Hyatt’s bold moves in 2024 to position itself as a leader in lifestyle travel. This involves finalizing the acquisition of Standard International’s lifestyle brands and reformulating its brand architecture into five clear portfolios: Luxury, Lifestyle, Inclusive, Classics, and Essentials. These portfolios are designed to offer guests and members distinct experiences specific to each category.

“With more than 56 million World of Hyatt members and counting, we’re not only rewarding members for more stays, but we’re opening the door to a portfolio of meaningful experiences that foster self-discovery and a deeper connection to the world,” said Laurie Blair, Senior Vice President of Global Marketing, Hyatt.

“Giving our members access to exclusive experiences, only available through World of Hyatt, is paramount to how we stand out and fully immerse members in our world.”

To celebrate, World of Hyatt gives members access to one-of-a-kind FIND experiences that can only be accessed through World of Hyatt and The Standard hotels.

• Your Wedding at a New York Icon—The Standard, High Line’s BOOM: Turn your big day into a legendary night in one of New York’s most coveted spaces. Perched high above the Meatpacking District, BOOM has hosted A-listers, fashion icons, artists, and unforgettable moments—and now, it’s all yours. This once-in-a-lifetime experience includes a wedding celebration for up to 150 guests, featuring a 4-hour top-shelf open bar, passed hors d’oeuvres, a bistro station and desserts—all set against sweeping skyline views that need no filter. Bidding starts at 5,000 World of Hyatt points here!
• Burberry Summer, The Standard Way: Burberry splashes this summer with a rooftop takeover at The Standard, Ibiza. Burberry is bringing its signature check poolside to celebrate the summer season, taking over UP, The Standard, Ibiza’s iconic rooftop. Enjoy exclusive access to Burberry’s summer party, a three-night stay in the heart of Ibiza, and a private yacht tour along the island’s coastline. A plus one—American Airlines AAdvantage® bonus miles will be provided, thanks to our exclusive relationship with American Airlines. Bidding starts at 5,000 World of Hyatt points here!
• A Luxe Escape Across Southeast Asia: Embark on a late-September three-stop journey through Southeast Asia. Begin in Singapore at The Standard, Singapore, where futuristic luxury meets vibrant hawker fare. Next, dive into the high-energy pulse of Bangkok, Thailand’s electrifying capital, and stay sky-high at The Standard, Bangkok. Finally, unwind at the soon-to-open The Standard, Pattaya—a beachfront haven with curated design and laid-back vibes. This is Southeast Asia, The Standard way. Bring a plus one—plus, use bonus miles from its exclusive relationship with American Airlines for flights. Bidding starts at 5,000 World of Hyatt points here!
• A New Manner of Hospitality. A Penthouse Stay Curated for a Wellness & Fashion Escape: Enjoy a one-night penthouse stay at The Manner with rooftop massages, candlelit facials, sound bath, and a New England-inspired seafood dinner at The Otter. Includes a personal stylist session in Soho and a $5,000 retail credit to spend at a top SoHo department store with luxury brands. Bidding starts at 5,000 World of Hyatt points here!

Be More Stand Out: Welcome, The Standard and The StandardX

The Standard and The StandardX hotels revolutionize hospitality by breaking away from conventional hotel norms, creating dynamic spaces at the intersection of style, design, and culture. They, along with Bunkhouse hotels, provide dining and nightlife options such as BOOM, The Standard Grill, The Standard Biergarten, Café Standard, Lido Bayside Grill, Jo’s Coffee, and notable rooftop venues like Le Bain, Decimo, Sweeties, UP, Ojo, and Sky Beach.

“With The Standard and The StandardX brands joining World of Hyatt, we’re introducing our celebrated hotels and renowned experiences to much larger audience,” said Amar Lalvani, President & Creative Director of Hyatt’s Lifestyle Portfolio.

“Earlier this year, we introduced The Manner to World of Hyatt. Nestled on a tree lined street in the heart of SoHo (NYC), the property reinvents what a hotel can be, pairing the privacy and generosity of a residence, with the intimacy and exclusivity of private members club.”

The Standard and The StandardX hotels are joining World of Hyatt in phases, participating in all World of Hyatt program benefits. Starting this month, members can earn and redeem points at participating The Standard and The StandardX hotels, including:

• North America | The Standard, High Line (Category 6); The Standard, East Village (Category 6)
• Asia Pacific | The Standard, Bangkok (Category 4); The StandardX, Bangkok Phra Arthit (Category 2); The Standard, Hua Hin (Category 3); The StandardX, Melbourne (Category 3); The Standard, Maldives (Category 6); The Standard, Singapore (Category 5)
• Europe | The Standard, Ibiza (Category 6), The Standard, London (Category 6)
• Opening Soon | The Standard, Pattaya Na Jomien (Category 3)

Check In, Stand Out – Earn Rewards

Bold stays meet exclusive benefits. World of Hyatt members can enjoy earning and redeeming at participating The Standard and The StandardX hotels with all the program benefits they know and love. World of Hyatt members:

• Earn 5 Base Points for every eligible dollar spent at participating The Standard and The StandardX hotels
• Get an extra 4 Bonus Points per eligible dollar as a World of Hyatt Credit Card member
• Work toward elite status and Milestone Rewards with every qualifying stay
• Unlock new perks through award chart participation and on-property elite benefits
• Earn toward a Brand Explorer Award with eligible stays at participating The Standard and The StandardX hotels (and stay tuned for when Bunkhouse Hotels will join)

This is just the Pregame: More Places, More Perks, More Playgrounds

As it anticipates an increase in hotels and exclusive experiences for members, it is ushering in a new era of elevated lifestyle travel. World of Hyatt members will soon have the opportunity to earn and redeem rewards at Bunkhouse Hotels locations throughout the US and Mexico. Stay tuned for details on timing and processes.

Bunkhouse Hotels offer more than just a good night’s sleep and a great cup of coffee. A passion for design, tireless attention to detail, and commitment to creating culture have earned each of their hotels a unique place in the hearts and minds of those who visit. From luxurious stays at Hotel San Cristóbal, Hotel Saint Cecilia, and the newly opened Hotel Saint Augustine – recognized by GQ, Southern Living, and Travel + Leisure as one of the world’s best new hotels – to easygoing hospitality at Austin properties like Hotel San José, World of Hyatt members will have even more options for curated, community-inspired travel.