OUTRIGGER Resorts’ SynXis Retailing Boost

Sabre Hospitality, part of Sabre Corporation—a tech provider for the global travel industry—has announced a broadened partnership with OUTRIGGER Resorts & Hotels. The luxury hotel chain is implementing Sabre’s SynXis Retailing solution throughout its resort portfolio, reinvigorating its dedication to personalized guest experiences and maximizing revenue opportunities.

Having initially adopted SynXis Retailing at two properties, OUTRIGGER Resorts & Hotels saw the advantages of Sabre’s groundbreaking hotel retail management platform. Building on this initial success, the chain plans to roll out the solution at its remaining 12 resorts. OUTRIGGER Resorts & Hotels becomes the first significant customer to transition from the basic dynamic packaging features on the SynXis Booking Engine to the advanced functionalities of SynXis Retailing. This upgrade boosts their merchandise capabilities and establishes their role as an innovative leader in the hospitality sector.

“We’re excited to deepen our collaboration with OUTRIGGER Resorts & Hotels as they broaden their use of SynXis Retailing,” stated Frank Trampert, SVP, Global Managing Director of Community Sales at Sabre Hospitality.

 

“This partnership showcases the ability of our retailing solutions to enhance guest engagement, increase revenue per room, and enable hoteliers to create dynamic and personalized experiences throughout the guest journey. OUTRIGGER’s choice embodies their commitment to maintaining a competitive edge in the luxury hospitality landscape.” 

OUTRIGGER’s implementation of SynXis Retailing supports the brand’s goal of enhancing the booking experience and providing customized options for guests. Using Sabre’s retail tools; OUTRIGGER can effectively display hotel accommodations, services and experiences, ensuring guests enjoy personalized choices throughout their journey. Hotels employing SynXis Retailing have observed significant benefits, such as increased revenue by up to three times, improved customer satisfaction, and faster booking processes.

“We’re eager to upgrade to SynXis Retailing to provide extraordinary guest experiences beyond just a room stay. The platform is intuitive and integrates effortlessly into our booking process, giving us the ability to present our guests with a vast array of options, including the chance to personalize their ideal vacation,” remarked Josh Haddadi, Senior Digital Solutions Manager at OUTRIGGER Hospitality Group.

OUTRIGGER Resorts & Hotels, operating 38 properties in beachfront locations across Hawaii, the Asia-Pacific region, and the Indian Ocean, has collaborated with Sabre since 2017. This enhanced partnership highlights Sabre Hospitality’s dedication to providing the industry with innovative retail solutions.