Accor’s Latest Booking Tool for Travel Agents

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Accor is a French multinational hospitality company that owns, manages, and franchises hotels, resorts, and vacation properties. It is the largest hospitality company in Europe and the sixth largest in the world. As of the end of 2023, Accor operates 5,584 locations across more than 110 countries, with a total capacity of approximately 821,518 rooms. — *The newly introduced Leisure Groups Online platform is a standout in the marketplace*

Accor has launched its enhanced Travel Pros Leisure Groups Online platform, which streamlines the booking process for B2B leisure clients. This platform showcases over 2,000 hotels from different Accor brands, spanning locations and categories in over 75 countries. It offers new features to simplify and optimize the reservation process for the ideal property for group stays.

The newly introduced Leisure Groups Online platform is a standout in the marketplace. It provides an outstanding selection of hotel brands and room categories. Travel Professionals can browse numerous choices, ensuring they find the perfect option for their group’s needs.

The Leisure Groups Online platform offers both instant bookings and RFP procedures. More than 1,300 hotels are ready for instant booking, while over 700 require an RFP confirmation within 24 hours. The platform utilizes cutting-edge API technology to enable real-time hotel availability for instant group bookings based on each room type.

*Sophie Hulgard, Chief Sales Officer at Accor*

“2024 was a landmark year for global travel, and Group Leisure Travel will continue to be a top priority for Accor in 2025, particularly in Europe, Uthe S and the rapidly growing Asia-Pacific region, driven by rising demand from countries like China, India, and Japan,” explains Sophie Hulgard, Chief Sales Officer at Accor.

“Group Leisure Travel remains a dynamic segment with growth potential, and leveraging new technology to enhance the booking process is vital for inspiring and facilitating travel. With the relaunch of the Leisure Groups Online platform, Accor reaffirms its global leadership in travel, collaborating with Group Operators to strengthen the sector and maintain strong leisure travel momentum.”

A Diverse Portfolio of Brands

The Leisure Groups Online platform includes a selection of over 30 Accor hotel brands, catering to every segment from luxury to economy, including travellers’ favourites:

Luxury: Sofitel Legend, Fairmont, Sofitel, MGallery
Premium: Pullman, Swissôtel, Mövenpick, Grand Mercure, The Sebel
Midscale: Novotel, Mercure, TRIBE, Adagio
Economy: ibis, ibis Styles, Adagio Access, greet, ibis budget
Lifestyle (by Ennismore): 25hours, Mama Shelter

New and Improved Features for a Seamless Booking Experience

The revamped platform introduces several enhancements aimed at simplifying the booking journey and meeting the unique needs of TGOs. Key new features include:

Fast and Efficient Booking Process: The platform’s upgraded functionality speeds up the booking process, minimizing wait times and ensuring a smooth user experience.
Triple Room Availability: Enhanced room selection with visible pricing options for single, double, twin and now triple rooms, ensuring suitable accommodation for groups of all sizes.
Transparent Pricing: Pricing is visible throughout the booking process, allowing TGOs to make informed decisions based on budget and requirements.
TripAdvisor Reviews Integration: Users can now view TripAdvisor reviews directly within the platform, providing valuable insights into each hotel’s offerings and guest experiences.
Interactive Map: A new, intuitive map interface lets users quickly locate hotels and explore nearby attractions and services.

Streamlined Booking for Multiple Needs

This dedicated landing page on the all.com website caters to multiple booking needs across different segments:

Travel Professionals

Group Bookings: Designed for groups needing 8 or more rooms, the platform facilitates easy booking and customization according to group requirements.
Individual Stays: For up to 7 rooms, allowing up to 3 rooms per booking, suitable for smaller travel groups or individual stays.
Personal Stays: Special STAR rates for travel agents, accommodating up to 2 rooms per booking.

Business Travellers

A dedicated platform for business and corporate travellers, offering the groups various solutions for enterprises, is accessible at Accor Business Travel.