ITC Hotels Plans Mega Expansion. To Add 70 New Properties in 5 years

The expansion planned by ITC Hotels is aimed at getting a lion's share amongst both business and leisure travellers in India. The company is looking at all routes to increase its hotel count.

By Sam 12 Apr 2024 in Hotels Travel

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Hospitality major ITC Hotels is taking a flight outside India. The hotel chain is set to open properties abroad, on the lines of the Taj Group (IHCL) and Oberoi Hotels. The hotel biggie will be making its international debut with ITC Ratnadipa in Colombo. ITC Hotels, which is being hived off from the parent company ITC, plans to have multiple hotels in destinations near India.

ITC Hotels has finalized a blueprint of expanding its portfolio to 200 hotels from 130 at present over the next five years by opening properties across the brands it operates in. In terms of rooms, this would mean taking the inventory to 18,000 keys in five years, from about 12,000 currently. In the last two years alone, the company has opened 24 new properties.

The two brands which the company launched during Covid — Storii and Mementos —are seeing good traction. Jaipur will get a second luxury Mementos by the end of this month. While the chain has made inroads in the North, it is now increasing its presence in the south.

ITC Hotels recently the signed a management agreement with Narne Hotels and Resorts to launch a 150 room Welcomhotel at Madikeri in Kodagu district (formerly Coorg) in Karnataka. ITC Hotels divisional chief executive Anil Chadha said that "Madikeri is an important market for ITC Hotels. Over recent years, this region has grown in popularity and we saw a niche space for leisure travel. With this signing ITC’s Hotel group further strengthens its presence in Karnataka, where we currently operate 11 hotels and over 1,300 rooms under various brands including ITC Hotels, Welcomhotel, Fortune and Welcomheritage.”

Launched in 1975, ITC Hotels, India's premier chain of luxury hotels, has become synonymous with Indian hospitality. ITC Hotels pioneered the concept of 'Responsible Luxury' in the hospitality industry, drawing on the strengths of ITC groups' exemplary sustainability practices. Responsible Luxury personifies an ethos that integrates world-class green practices with contemporary design elements to deliver the best of luxury in the greenest possible manner.

ITC Maurya

The Responsible Luxury commitment of ITC Hotels blends elements of nature to deliver a unique value proposition to guests, conscious of their responsibility to be planet positive. Today, these unique interventions have made ITC Hotels a trailblazer in green hoteliering with all its premium luxury hotels LEED (Leadership in Energy and Environmental Design) Platinum certified.

ITC Hotels a trailblazer in "Net Zero Carbon" commitment by accomplishing "World's First Twelve LEED Zero Carbon" certification for Hotels.

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