Qatar Airways has officially renewed its partnership with Paris Saint-Germain (PSG) through 2028. This extension strengthens Qatar Airways' long-standing relationship with PSG, which is rooted in shared values of excellence, ambition, and innovation. By reaffirming its commitment to one of the globe's premier football clubs, Qatar Airways is ushering in a new phase of collaboration.
The announcement came just days after The Parisian’s victory against Manchester City F.C. at Parc des Princes Stadium in the UEFA Champions League, the leading football tournament in Europe, where Qatar Airways serves as the ‘Official Airline Partner’. Strengthening their collaboration, this partnership will encompass the entire Qatar Airways Group, including Qatar Duty-Free and Hamad International Airport, to establish a rich, interactive partnership ecosystem. The Qatar Airways logo will remain on the “rouge & bleu” jersey and all training and warm-up gear for domestic and international events, such as Ligue 1 and UEFA Competitions.
Qatar Airways Group CEO, Engr. Badr Mohammed Al-Meer
Qatar Airways Group Chief Executive Officer, Engr. Badr Mohammed Al-Meer said:“We are thrilled to extend our partnership with Paris Saint-Germain, a club that embodies the spirit of excellence and innovation. This collaboration is a testament to our shared vision of connecting and inspiring people worldwide. Together, we will continue to redefine the boundaries of what is possible, both on the pitch and in the skies.”
Nasser Al-Khelaïfi, President of Paris Saint-Germain
Nasser Al-Khelaïfi, President of Paris Saint-Germain said:“We are proud to extend our partnership with Qatar Airways, the world’s leading airline, through 2028. This collaboration, founded on excellence, creativity, and innovation, was exemplified by the groundbreaking in-flight press conference aboard a Qatar Airways flight to kick off 2025. Together, we will continue to set new benchmarks and create history in the years ahead.
Paris Saint-Germain is a vital part of Qatar Airways’ broad sponsorship portfolio. Qatar Airways interacts with hundreds of millions of fans globally, offering unique experiences to benefit its Privilege Club members, the official Frequent Flyer Programme of Oclub. Furthermore, Qatar Airways Holidays will keep providing official fan travel packages for Paris Saint-Germain, allowing football fans worldwide to visit Paris and witness some of the finest football players in action.
As an industry leader in advanced technology, Qatar Airways provides passengers with complimentary gate-to-gate Wi-Fi, ensuring seamless connectivity. This unique partnership with Starlink also allows the Paris Saint-Germain teams to stay connected with their global fanbase in real time during their travels. This technology was utilized on January 2 when the team hosted a first-ever virtual press conference onboard their Qatar Airways flight, 35,000 feet in the air, before securing the French Cup against Monaco – a memorable cup final held in Doha.
The renewed partnership highlights a commitment to enhancing fan engagement and delivering exceptional brand experiences. It introduces many exciting initiatives to bring fans and Privilege Club members closer to the action. These initiatives include innovative collaborations that seamlessly combine the elegance of Paris Saint-Germain with the world-class hospitality of Qatar Airways, exclusive offerings within the Club’s ecosystem, and unique lifestyle experiences that celebrate the synergy between the two iconic brands.
The expanded partnership will maintain its emphasis on developing global campaigns and engaging with PSG fans across the globe. With Qatar Airways’ acclaimed service and PSG’s rising prominence internationally, this collaboration is set to achieve new milestones in the years ahead.
This partnership represents another significant achievement in Qatar Airways’ prominent global sports collaborations. These include partnerships with FIFA, Formula 1, UEFA, MotoGP, AFC, FC Internazionale Milano, tennis icon Novak Djokovic, The Royal Challengers Bangalore (RCB), Qatar Airways Premier Padel Tour, the IRONMAN Triathlon Series, the United Rugby Championship (URC), European Professional Club Rugby (EPCR), the French rugby team Section Paloise, The British and Irish Lions Tour of Australia 2025, as well as the Brooklyn Nets NBA Team. Additionally, Qatar Airways is involved in sports such as Australian football, equestrian events, kitesurfing, motor racing, squash, and tennis.