Home Industry Fresh Insights: PATA Launches ‘Tourism in Focus’ Monthly Trend Tracker

Industry

Fresh Insights: PATA Launches ‘Tourism in Focus’ Monthly Trend Tracker

Priyal DuttaUpdated 23 hours Ago1 Mins read46 Views

PATA Launches 'Tourism in Focus' Series

PATA Launches “Tourism in Focus” to Track Key Travel Trends

The Pacific Asia Travel Association (PATA) has launched Tourism in Focus, a monthly publication that highlights key tourism trends and developments across the Asia Pacific region.

The series aims to provide clear, data-based insights on how tourism impacts economies and industry priorities. It will cover various tourism segments, including cultural, experiential, wellness, and purpose-driven travel.

PATA CEO Noor Ahmad Hamid stated that the series supports the association’s Strategy 2030, providing industry members with regular updates on emerging trends and opportunities.

Each edition will feature insights from PATA partners and industry experts. The first issue, created with Tripadvisor, explores how personalization, fun, and deeper meaning are shaping travel marketing.

Written by

Priyal Dutta - Senior Correspondent/Content Writer

I create compelling stories that showcase the travel, hospitality, and lifestyle industries. At Safari India, I explore industry trends, write insightful articles, and produce content that informs and engages readers. With a talent for storytelling and a strategic approach, I strive to inform, inspire, and spark meaningful conversations through my work.