Calling All Collectors: Emirates’ Latest Toy Launch
In line with its commitment to being family-friendly, Emirates is introducing a complete range of new toys and amenities for children on board this summer. This initiative comes ahead of the busy school holiday travel period, during which nearly one million children are expected to fly with the airline.
The new kids’ kits highlight the excitement and action of Emirates’ impressive sponsorship portfolio, which supports and celebrates football, tennis, basketball, sailing, golf, horse riding, cycling, cricket, rugby, music, and literature. Twelve collectable items are available in separate kits for 0-2 years, 3-6 years, and 7-12 years.
As part of Emirates’ commitment to responsibly consuming, the new children’s range includes bags and plush toys with a minimum of 50% recycled content, incorporating recycled post-consumer polyester and paper sourced from responsibly managed forests.
New for tiny travellers aged 0-2 years
Emirates offers baby and infant kits designed to make travel more comfortable for the littlest passengers. Each kit includes a reusable changing mat, Naif nurturing cream, cleansing wipes, a wipe-clean bib, a spoon that also serves as a teether, a plush toy that can be attached to a seat or stroller, and a collectable cosy blanket to ensure a peaceful night’s sleep.
New for little explorers aged 3-6 years
Little explorers are ready for their next adventure with Emirates’ literature-themed Tiny Treasures Backpack and the Adventure Backpack, both designed to keep their favourite items safe while travelling. For aspiring sports stars, the football-themed backpack encourages young travellers to pursue their goals, while the tennis-themed crossbody backpack promotes a champion mindset. Additionally, Emirates’ Fly with Me magazines now include a collectable character card with each issue, along with colouring pages, puzzles, and other engaging travel activities.
New for cool kids aged 7-12 years
When they travel, children aged 7 to 12 will receive a new bag from Emirates’ latest lifestyle collection. The collection features a collectable Big City crossbody bag, a Tech Pro bag, an Explorer backpack, and a Training Day duffle bag. Available in eye-catching shades of dark blue, trending purple, and orange, these bags are perfect for packing sports kits and swim gear or preparing for a sleepover or weekend getaway.
New additions to the Emirates ‘Little Travellers’ Collection
The Emirates Little Travellers Collection at the Emirates Official Store celebrates sports, arts, and travel with a colourful new range of products. This includes caps, t-shirts, beach lunch bags, water bottles, pencil cases, keyrings, colouring and sticker books, and wooden aircraft toys and figurines. For kids and toddlers who enjoy dressing up, Emirates offers a full Cabin Crew uniform and a Pilot’s uniform for fans aged 1 to 10 years old. Additionally, they have Cabin Crew and Pilot onesies available for babies up to 18 months old.
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